Brandboom is the SparkLayer alternative that increases wholesale conversion
Because SparkLayer lives inside Shopify, it can't track what buyers are doing, chat with them in the moment, or show your reps who's ready to buy. Brandboom can — that's why our brands convert at 3X the industry average.
SparkLayer adds B2B features, but it won’t help you sell more products.
No line sheets and brand presentations.
You can't create visual presentations to share with buyers.
No trade shows tools and offline orders
There’s no trade show tools, no offline ordering, no barcode scanning.
Buyers can't find you. Full stop.
There's no directory, no discovery, and no way for wholesale buyers to find your brand organically.
Head-to-head comparison
Product Comparison
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4.9
Brandboom delivers 3X order conversion compared to the industry average
Built for sales
Create your own approval workflows, manage your sales reps, and offer flexible payment terms. All informed by wholesale analytics.
Move more wholesale products
Brandboom includes trade show tools, buyer engagement tracking, and mobile apps to take orders offline.
Show off your products
Make your products look great with our line sheet builder, custom lookbooks, presentations, and shareable Brandboom Link.
Powering 5,000+ International Brands
Choose Brandboom — the wholesale platform that does more
Know your customers
See exactly who's looking at your line sheets and what products they’re interested in.
- Open tracking
- Product-level insights
- Exportable history
Secure your data
Customize permissions for every user and keep your wholesale operations organized as you scale.
- Role-based access
- Territory assignment
- Flexible permissions
Shopify, out of the box
Sync your Shopify store with Brandboom in real time. Keep using Shopify for D2C while running wholesale through Brandboom.
Capture orders on the road
Full-featured iOS app for trade shows, showroom visits, and field sales. Work anywhere, Offline ordering, Barcode scanning
Work with reps & showrooms
Invite users or reps with varied permissions, track sales, calculate commissions, and manage access levels.
- External showrooms can keep their customers private
- Control which products are visible by region or showroom
- Track commissions and reports for reps and showrooms
Everything SparkLayer offers for B2B, Brandboom does better
Custom pricing, price lists, Shopify integration. You're not trading anything away. You're adding everything that Shopify Plus is missing for wholesale.
Free Migration
White-glove support and personal onboarding when switching to Brandboom.
Shopify Integration
Brandboom connects with Shopify’s inventory automation so you can manage your wholesale and retail operations in sync.
ERP Integration
Upload products and inventory directly from your ERP.
Frequently Asked
Questions
How does Brandboom's marketplace compare to SparkLayer for finding wholesale customers?
SparkLayer doesn't have a marketplace or any buyer discovery features. You have to drive all your own wholesale traffic through sales reps, trade shows, and direct outreach. Brandboom connects you to a marketplace of 200,000+ active wholesale buyers.
Does Brandboom integrate with Shopify like SparkLayer?
Yes. Brandboom offers native Shopify integration with real-time inventory sync, automatic product imports, and order management. The difference is that Brandboom can also work standalone. You're not locked into running everything through Shopify if that doesn't fit your business.
Can I use Brandboom at trade shows, or is it web-only?
Yes, Brandboom offers multiple features you can use at trade shows. Brandboom has full-featured iOS and Android apps built specifically for trade shows and field sales. You get barcode scanning, offline ordering (for when convention Wi-Fi fails), and a streamlined interface for writing orders on the floor. SparkLayer is web-only with no mobile apps or offline capability.
What's the difference between SparkLayer and Brandboom for B2B wholesale?
The main difference is that SparkLayer only adds B2B checkout functionality to your existing e-commerce store, while Brandboom is a complete wholesale platform. Beyond B2B ordering, Brandboom includes line sheet and presentation builders, a buyer marketplace, mobile apps for trade shows, and buyer engagement analytics. SparkLayer handles transactions; Brandboom helps you grow your wholesale business.
How does Brandboom pricing compare to SparkLayer pricing?
Brandboom's Basic Plan starts at $50/month, whereas SparkLayer starts at $49/month. But SparkLayer also caps you at 50 orders on Starter and 100 on Growth, while Brandboom includes unlimited orders on all paid plans.
3X your wholesale conversions
SparkLayer processes orders. Brandboom helps you win them. Get line sheets, mobile apps, buyer engagement tracking, showroom management, and unlimited orders, all in one platform.